Privacy Policy

Basildon Taxis Ltd t/a Mayflower Car Services ("we", "us", or "our") is committed to protecting and respecting your privacy.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

For the purpose of the Data Protection Act 1998 (the "Act"), the data controller is Mayflower Car Services, 16 Olympic Business Centre, Paycocke Road, Basildon, Essex SS14 3ET.

1. Information We May Collect From You

We may collect and process the following data about you:

• 1.1 Information that you provide when booking a taxi by telephone on 01277 624000.
• 1.2 Information that you provide by filling in forms on our website www.mayflowertaxis.co.uk ("our site") or via our app. This includes information provided at the time of registering to use our site or app, subscribing to our service, posting material, or requesting further services.
• 1.3 If you contact us, we may keep a record of that correspondence.
• 1.4 We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
• 1.5 Details of transactions you carry out through our site, our app, or via telephone and of the fulfilment of your bookings.
• 1.6 Details of your visits to our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access. If you use our app, we may collect information stored in the app's contact list with your prior permission.

2. IP Addresses and Device Information

• 2.1 We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.
• 2.2 We may collect information about the mobile device you use to access our app, including the hardware model, operating system and version, unique device identifiers, and mobile network information.
• 2.3 When you use our app, we may use GPS technology (or other similar technology) to determine your current location in order to determine the city you are located within and display relevant location-based information. We will not share your current location with other users or partners. If you do not want us to use your location for the purposes set out above, you should turn off the location services settings on your device. If you wish to opt out, please contact info@mayflowercarservices.co.uk.

3. Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

We use the following cookies:

• Session ID cookies — A session cookie expires when you close your browser. A session cookie assigns a randomly-generated, unique identification number to your device when you access our site. Assigning your device a number facilitates the proper functioning of the features of our site by permitting us to maintain a persistent "state" for your session.
• Persistent cookies — A persistent cookie does not expire when you close your browser. It stays on your device until the expiration date set in the cookie (for example, at the end of a calendar month) or until you delete it. Persistent cookies help us to recognise your device when you use our site again.

4. Where We Store Your Personal Data

• 4.1 The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff may be engaged in, among other things, the fulfilment of your booking and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.
• 4.2 All information you provide to us is stored on our secure servers. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
• 4.3 Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

5. Uses Made of the Information

We use information held about you in the following ways:

• 5.1 To ensure that content from our site is presented in the most effective manner for you and for your computer or device.
• 5.2 To carry out our obligations arising from any contracts entered into between you and us, including to fulfil your taxi bookings.
• 5.3 To allow you to participate in interactive features of our service, when you choose to do so.
• 5.4 To notify you about changes to our service.
• 5.5 We may also use your data, or permit selected third parties to use your data, to provide you with information about goods and services which may be of interest to you and we or they may contact you about these by post or telephone.

If you are an existing customer, we will only contact you by electronic means (email or SMS) with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you.

If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this.

If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please contact info@mayflowercarservices.co.uk.

6. Disclosure of Your Information

• 6.1 We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.
• 6.2 We may disclose your personal information to third parties:
  • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
  • If Basildon Taxis Ltd or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements; or to protect the rights, property, or safety of Basildon Taxis Ltd, our customers, or others.

7. Your Rights

• 7.1 You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at info@mayflowercarservices.co.uk.
• 7.2 Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
• 7.3 If you have any questions about this privacy policy or wish to exercise any of your rights, please contact us at info@mayflowercarservices.co.uk.

8. Access to Information

The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

9. Sharing of Personal Information in Relation to Bookings

When you make a booking with us, we may share your personal information (such as your name, pick-up location, and destination) with our employees and drivers who are assigned to fulfil your booking. This is necessary in order to provide the taxi service you have requested. Our employees and drivers are required to keep your personal information confidential and to use it only for the purpose of completing your booking.

10. Changes to Our Privacy Policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by email. We encourage you to check this page periodically to ensure you are happy with any changes.

Contact Us

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to: